Tag Archive: Southwest Airlines

Don’t Forget—People are People, Not Machines or Rats in a Maze

Recently, I had the privilege to meet and listen to Ginger Hardage, Senior Vice President of Culture and Communications for Southwest Airlines. (I happened to be the morning keynote speaker and she was the afternoon keynote speaker.) One phrase used to describe Southwest Airlines was that they were “in the customer service business and just happened to use airplanes to help people get where they want.” Ginger’s presentation was a refreshing reminder that truly successful enterprises understand that their primary calling is to serve the customer and, that by doing so, they will be profitable.   (As opposed to the seemingly... Continue reading...

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January 17, 2016 2:50 pm
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